01
You got trapped.
A reseller installed WPS ParkID in your lot. Now the "renewal" is $7,000/yr, the report you need is a "roadmap item," and they own the key to your own data.
Bank the lot.
Not the
software vendor.
Your PARCS vendor is charging you $7,000 a year for software that's older than your gate arm. BankTheLot is the drop-in brain replacement — flat $3,000/yr, swapped in in 60 minutes, and it does more than the thing you're replacing.
- 90-day money back
- On-premise, no cloud lock-in
- Source-code escrow on request
Sound familiar?
02
You got tricked.
"Dynamic pricing" is a $3K module. "Automation" is a $2K module. "Support" is $175/hr. The base price was the sticker — the whole vehicle costs double.
03
You just want a better system.
One that runs surge pricing on its own, emails you nightly receipts, survives an internet outage, and doesn't hold your lot hostage when your card expires.
We built it. It's called BankTheLot. It runs on a $465 mini-PC sitting where your old brain used to be.
What you're paying now vs. what you'd pay us.
Everyone else sells you a base price and then turns every useful feature into a paid module. Here's the honest apples-to-apples.
| Vendor | Annual software | Per-transaction fee | Surge pricing | Automation included | Keeps running if you cancel? |
|---|---|---|---|---|---|
| BankTheLot us | $3,000/yr flat | None | Included | Included | Yes — last version runs forever |
| WPS ParkID | ~$7,000/yr | Varies by reseller | Paid module | Paid module | No — software disables |
| TIBA | $8K–$15K/yr est. | Yes | Enterprise add-on | Partial | No |
| Amano McGann | Enterprise quote | Yes | Add-on | Partial | No |
| Flash | SaaS, variable | Yes — % of revenue | Included on top tier | Included | No — fully cloud |
| Parker Technology | Support fees | Yes | N/A (support overlay) | Human-in-the-loop | Partial |
$4,000
Buy it now →
Everything your current vendor charges extra for. Included.
Your gates, printers, loops, and scanners stay. We swap the brain. The new brain does a lot more thinking — and every feature on this page ships in the base price. No modules. No upsells. No "enterprise tier."
Revenue
Surge pricing, automatic
Rates lift themselves during events, bad weather, and peak demand — then drop back to baseline when the rush ends. Set rules once: "+40% within a mile of Mirabito Stadium on game nights, +$2/hr when it snows, +25% Saturdays after 6pm." Your sign updates, your gate updates, your reports update.
Typical lift for event-adjacent lots: +18% to +34% revenue on surge days, with zero staff intervention.
Revenue
A/B test your pricing
Run two prices on alternating days, weekdays, or entry lanes. We measure revenue per variant, occupancy, and dwell time — then tell you which one won. Stop guessing what your lot is worth. Find out.
Operations
Automations out of the box
Nightly revenue reports in your inbox by 3am. Failed-payment dunning on a schedule you choose. Emailed receipts that look like they came from a bank. Maintenance alerts when a gate arm hesitates three times in an hour.
Payments
Tap, QR, or ticket
Accept credit, Apple Pay, Google Pay, or pay-by-phone QR at exit. Works with your existing terminal or ours. No per-transaction markup from us — route through your own processor at your own rate.
Reliability
On-premise. Survives outages.
The software lives on a mini-PC in your cabinet — not in someone else's cloud. Internet drops at 2am? Gate still opens. Vendor's datacenter has an outage? Yours still takes payments. Syncs to the cloud when the pipe comes back.
UPS battery holds 45 minutes. Local SQLite queues every transaction. Nothing is lost — not ever.
Ownership
Own your data, forever
CSV and SQL export on one click. Full database dump on request. Source-code escrow available. If we get hit by a bus — or acquired by one of those guys — you still have the lot, the data, and the keys.
Enforcement
License-plate recognition
Plug a $90 IP camera into the cabinet and every plate that enters is logged, timestamped, and matched against your permit list. Ticketless lots. Automatic overstay alerts. Dispute-proof evidence for every chargeback.
Visibility
Live lot, right on your phone
Occupancy, revenue-per-hour, gate health, and every ticket — on the beach, in bed, or from the cabinet. iOS and Android. Push alerts when something's wrong, never when it isn't.
Recurring revenue
Monthly passes & permits
Sell monthlies online with auto-billing, expiring QR codes, and plate-linked access. Cards on file, dunning built in, waitlist when you're full. Turn one-time parkers into a subscription book of business.
- Shift reports. Every attendant's cash count, card total, and voids emailed at shift end.
- Event mode. One click switches to flat-rate, prepaid, or valet flow for a concert or home game.
- Dynamic event calendar. Auto-pulls from the local venue's schedule and pre-stages surge rules.
- Accountant-ready exports. QuickBooks, Xero, and raw SQL. Month-end in a coffee break.
- Multi-lot dashboard. Run 2 or 20 lots from one screen, with per-lot P&L.
- Chargeback evidence packets. Plate photo, timestamp, rate card, and signed receipt — auto-assembled.
- Validation codes. Issue single-use or bulk codes to hotels, restaurants, venues. Revenue-share tracked.
- Hardware health. Loop sensors, printers, gate arms, UPS battery — all monitored, alerted, logged.
- Offline mode. Every transaction queues locally and reconciles the second the network returns.
- Role-based access. Owner, manager, attendant, accountant. See what they need, nothing more.
- Receipt branding. Your logo, your address, your rate card. Looks like a real business, because it is.
- One phone number. You call us. A person answers. No "tier-2 escalation" roulette.
The swap
60 minutes. Never disruptive.
- We arrive with a $465 mini-PC kit and a UPS.
- We unplug the old controller. Your old box goes in a bag on the floor next to the cabinet — not a landfill.
- We plug in ours. Same serial cables, same relay board, same Wiegand reader.
- We test every lane, every printer, every payment, and every report with you standing there.
- If anything is wrong, we put the old box back. You don't pay a dollar. You risk nothing.
Most lots are back to 100% cash flow the same afternoon. No vendor flights. No week-long "stabilization period."
Flat. Annual. Everything included.
Pick the tier that matches your lot. No per-transaction fees. No seat fees. No surprise renewal hikes.
Starter
Up to 30 spaces · single lot
$2,400
/ year
- Full controller software
- Surge pricing + automations
- Nightly reports
- Email support
- 90-day money-back
Standard — flat annual · most lots pick this
Standard
Up to 150 spaces · single lot
$3,000
/ year
Flat rate. Everything included. Priority support.
- Everything in Starter
- A/B pricing experiments
- Apple Pay / Google Pay / QR exit
- Phone + email support, founder's cell
- Source-code escrow on request
- Full data export on demand
Pro / Multi-lot
Multiple lots, one dashboard
$3,600
/ year · per lot
- Everything in Standard
- Unified multi-lot dashboard
- Shared rate cards + event calendars
- Priority 24/7 incident line
- Volume discount at 5+ lots
Hardware kit (mini-PC + UPS + cables): one-time ~$465, at cost. Install labor included on Standard and Pro. All tiers include a 90-day money-back guarantee — if BankTheLot isn't demonstrably better than what we replaced, we put your old box back and refund you.
Questions we actually get asked
Will this actually work on my existing gates?
Yes, for every mainstream PARCS setup we've seen: WPS ParkID, TIBA, Amano McGann, Flash, DESIGNA, SKIDATA, plus most off-brand loops and printers. We talk to gates over dry-contact relays and read RFID/Wiegand the same way your current brain does. We'll confirm compatibility on a 10-minute call before you sign a thing.
What happens if my current vendor finds out?
Nothing. You own your lot. You own the hardware you paid for. We don't need their permission — and neither do you. Most operators quietly swap, let the old contract lapse on renewal, and never speak to the reseller again. Karma's a bitch; no lawyers needed.
Do I have to rip out my printer / card reader / camera?
No. Ticket printers, card readers, loops, and cameras stay. We're replacing the small gray box in the closet, not the hardware in the lane. The only net-new physical thing is our mini-PC and a UPS to keep it alive through flickers.
What if the internet goes down?
The lot keeps running. Gates open. Tickets print. Exit payments queue locally and sync the minute the pipe comes back up. This is the upside of on-premise: weather, ISP, and cloud outages are someone else's problem.
How is this not too good to be true?
Because the incumbents haven't rewritten their stack in 15 years, and their pricing assumes you're too scared to switch. We're an independent lot owner who got tired of the bill, wrote the replacement, and run it on our own lot every day. You're not beta. You're customer number two.
Who's behind this?
Built by a parking lot owner in upstate NY who was paying $7,000/yr to a WPS reseller for software that couldn't email a receipt. Founder's cell is printed on every contract. If you want a reference lot running it today, we'll hand you the keys and an access card.
Tell us about your lot. We'll ship the kit.
Fill this out and the founder will reply within one business day with a real number, a compatibility check, and the install plan — no sales call required.